When Woody first approached BETCO about his month-to-month, virtual Marketing Director service. BETCO was just emerging from the “Great Recession”, which had effectively ended new self-storage building products for a few years. We liked the concept of hiring a 30-year marketing veteran on a part-time basis. The first year we worked together, Woody was able to build a cohesive marketing strategy, rebrand the company, and create and implement inbound/outbound marketing that helped grow our first-year sales by 60%. Our second-year sales grew by 40% and enabled us to add a second production shift. Our marketing program is now highly organized and a CRM is used to measure leads and keep our internal sales team organized. Although Woody requires no contracts and is month-to-month, he has led our marketing program for four years at the fraction of the cost of a full-time Marketing Director. Woody is trustworthy, knowledgeable and he understands how to take companies to the next level.