Southern Glove

Southern Glove, a personal protection equipment (PPE) manufacturer that has been family owned since 1945. Woody has helped the company with marketing deliverables for over 10 years and has managed the comprehensive marketing program as marketing director for four years. One highlight of the Southern Glove marketing program was the deployment of a new responsive website and inbound tactics such as a blog, Pay Per Click, email campaigns and social media content distribution. Within a year’s time, the company realized a 90 percent increase in monthly visits to the site, 50 percent more pages viewed and nine times the mobile visits.